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LEVERAGE3 MARKETING BLOG

Top 5 Trending B2B Advertising Tactics

Top 5 Trending B2B Advertising Tactics

Thursday, October 9, 2025

(approximately 2 minute read) 
B2B marketing is an evolving landscape, with businesses constantly adapting their strategies to reach decision-makers, generate leads, and drive meaningful engagement....

3 Tips for Generating Leads from Sales Events

3 Tips for Generating Leads from Sales Events

Thursday, October 9, 2025

(approximately 2 minute read)
 
Trade shows and marketing events can be powerful lead-generation opportunities, but attracting the right visitors — those genuinely interested in your product or...

7 Best Practices for Effective Outdoor Advertising

7 Best Practices for Effective Outdoor Advertising

Thursday, September 4, 2025

(Read Time: Approximately 2 minutes)
Despite the eternally connected era we live in, outdoor advertising remains a powerful way to capture attention, build brand awareness, and drive action. But let’s...

Cracking the Code - How to Market to IT Professionals

Cracking the Code - How to Market to IT Professionals

Thursday, September 4, 2025

(Read Time: Approximately 2 minutes)
IT professionals are a unique audience—highly skilled, constantly troubleshooting, and bombarded with information from every angle. If you want your marketing...

7 Reasons to Partner with an Advertising Agency for Placing Broadcast Media

7 Reasons to Partner with an Advertising Agency for Placing Broadcast Media

Monday, March 31, 2025

(Read Time: Approximately 2 minutes)
When it comes to local advertising on radio and TV, businesses often find themselves working directly with media outlets to buy airtime and create ads. While this...

#1 Rule of Marketing: Know Your Audience

#1 Rule of Marketing: Know Your Audience

Friday, March 28, 2025

(Read Time: Approximately 2 minutes)
If there’s one golden rule in marketing, it’s this: Know Your Audience. No matter how great your product or service is, a message that doesn’t connect with the...

What to Consider When Creating A Logo

What to Consider When Creating A Logo

Wednesday, March 12, 2025

(Read Time: Approximately 2 Minutes)
Your company’s logo is more than just a visual mark — it’s the face of your business. Whether you’re launching an all-new enterprise or rebranding an existing...

7 Red Flags for Higing an Ad Agency

7 Red Flags for Higing an Ad Agency

Wednesday, March 5, 2025

(Read Time: Approximately 4 minutes)
Choosing the right advertising agency is a critical decision for every business. Whether you're a startup enterprise or an established company, your marketing...

8 Tactics for Targeting Hard-to-Reach Decision Makers

8 Tactics for Targeting Hard-to-Reach Decision Makers

Monday, February 24, 2025

(Read Time: Approximately 4 minutes)
The need to precisely target customers is an age-old marketing concern. In the mid-1800s, retailer John Wanamaker famously said, “Half the money I spend on advertising...

Searching for a New Ad Agency? Try Dating Them First.

Searching for a New Ad Agency? Try Dating Them First.

Friday, February 14, 2025

(Read Time: Approximately 4 minutes)
When you stop and think about it, the process of hiring an advertising agency is remarkably similar to dating. It’s all about getting to know each other, building...

5 Marketing Tips for Starting a New Business

5 Marketing Tips for Starting a New Business

Wednesday, January 29, 2025

(Read Time: Approximately 5 minutes)
So, you decided to start a new business and landed on this blog. Welcome! But now you’re thinking, “where do I even start when it comes to Marketing my new company?”...

7 Questions to Ask Before Hiring an Advertising Agency

7 Questions to Ask Before Hiring an Advertising Agency

Wednesday, January 15, 2025

(Read time: Approximately 4 minutes)
Selecting the right advertising agency is a critical decision for every business. While creativity often steals the spotlight, today’s advertising landscape demands...

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