We’ve put a lot of experience behind the scenes into creating a proven strategic marketing process that ensures our clients go to market with the best possible ad campaign. The best part is we’ve kept it simple for clients. Simple in clients understanding the steps that will be taken, but deep in strategy and creative execution on our end.
OUR E3 MARKETING PROCESS
ENGAGE: STRATEGY DEVELOPMENT
Engaging the strengths of your business and understanding the competition is paramount to establishing a successful campaign position in the market. We work with you to complete a market gap analysis to ensure we leverage your strongest assets and understand where you’re vulnerable as we set out to achieve your long term business objectives.
Energizing around how you go to market ultimately depends on your position. It’s critical to understand where and how consumers will best receive your message so that your budgeted dollars for the project have the most impact. Developing a tactical execution plan that fits your business leverages your position and message to its fullest potential.
ENERGIZE: MARKETING PLANNING
EXECUTE: CREATIVE & PLACEMENT
Executing an effective advertising campaign is dependent on efficient collaboration. Whether it’s concepts, scripting, art direction, shooting or post production, we make sure every aspect is aligned with your position, strategy and budget in order to deliver measured results. We have a very efficient creative process and we keep the ball moving forward at all times.
WHEN GREENSCAPE DESIGN WAS LOOKING FOR A
to showcase their portfolio, we built it from the ground up.
OUR MARKETING APPROACH
We understand that some companies just aren’t set up for or don’t have the need for a full-time in-house marketing person. We work with companies by allocating a certain number of hours a week to fill that marketing role for your business. We also train new marketing hires who may not have all the experience and skills yet to perform the job alone. Over time we teach them what we know so that they can perform at a high level for your company long term.
Different businesses have different needs depending on their life cycle. We offer a wide array of marketing services for that purpose. Whether you are starting a new business and have no idea where to start, need a fresh website created and online advertising tactics executed to drive new inbound leads, or need a quick effective marketing campaign to drive new business in a short timeframe, we’re ready to help you get exactly what you need to ensure you put your best foot forward.
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